Holiday Year-round Workshop + toolkit
Distributor Alignment Sprint
For brands launching seasonal SKUs through multi-tier distribution — synchronizes messaging, incentives, and reporting cadence.
Indicative fee
₩2,200,000
Duration
4 weeks
Features
- — Distributor toolkit in KR and EN
- — Incentive ladder documentation
- — Sell-in deck and FAQ for field reps
- — Alignment workshop facilitation
- — POS reconciliation workflow
- — Channel conflict escalation matrix
Outcomes
- — Aligned distributor messaging
- — Clear incentive documentation
- — Reduced sell-in confusion
Responsible
Hyejin Park
Trade marketing strategist with 9 years in FMCG seasonal activations.
FAQ
Up to two facilitated sessions included; travel billed at cost.
Reviews
Kenji Pacific Route Distributors
Alignment Sprint cut our sell-in call volume — reps finally had one incentive ladder doc.
Anonymous
Client in import distribution — workshop ran long but the escalation matrix is still on our wall.
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Status
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